Edoardo Cignoli : When Ads Look Like Content

The FTC is taking a closer look at whether media outlets are adequately identifying websites' "sponsored content," which can sometimes blur the lines between articles and promotional pitches.



via WSJ.com: US Business http://online.wsj.com/article/SB10001424052702303332904579228060901902566.html?mod=pls_whats_news_us_business_f