Edoardo Cignoli : McDonald's Plans Marketing Push as Profit Slides

McDonald's plans a marketing push to emphasize its fresh-cooked breakfasts as it battles growing competition for the morning meal. The fast-food chain said its profit for the first three months of the year dropped 5.2% as it worked to revive its U.S. sales growth.



via WSJ.com: US Business http://ift.tt/1fjYHRR